Card Rewards Consumers for Buying Locally
Created 10/25/2010 9:09:58 AM 
Large businesses have extensive marketing tools at their disposal. One used extensively is the rewards card. They offer user-friendly incentives while precisely tracking buying habits. But because of the high technology costs associated with them, the benefits of the electronic rewards card hasn't yet infiltrated small business.
Refreshing Green Idea from Pepsi
Created 1/20/2010 8:49:32 AM 
Cause marketing is a type of marketing involving a "for profit" business and a non-profit organization for mutual benefit. It differs from corporate giving (philanthropy) as the latter generally involves a specific donation that is tax deductible, while cause marketing is a PR relationship generally not based on a donation.
Discover the Socially Conscious Shops
Created 3/30/2009 9:03:48 AM 
Eco-friendy now has a broader meaning. It now embraces socially conscious products, ranging from art and clothing to food and music instruments. They can be products produced by fair trade, or recycled material. The products are classified as either People Positive, Eco Positive, Animal Friendly or Supports a Right Cause. According to the Natural Marketing Institute, the USA market for these types of goods was $209 billion dlls in 2005, and the group projects that will rise to $420 billion in 2010. As more users take responsibility for their shopping habits.
Green and Inexpensive Advertising for your Business
Created 3/9/2009 9:06:30 AM 
‘Cleanvertising’ has been expanded into an entire portfolio of green options. These sustainable media types creates maximum impact at minimal cost to the environment. This activity involves Green marketing involves developing and promoting products and services that satisfy customer's need for products and services without having a detrimental input on the environment.
The Incredible Success of Eco Beauty Products
Created 10/29/2008 8:34:34 AM 
Beauty has gone green! A whopping 2,000 new personal-care products with a "natural" or "organic" label hit stores just in 2006 — up from about 800 launched in 2005, according to the Natural Marketing Institute, thanks no doubt to celebrity tree huggers like Leonardo DiCaprio, Laurie David, and Al Gore amongst other. It's all the buzz these days, affordable, eco-friendly makeup worn by celebrities like Uma Thurman, Heidi Klum and Gwyneth Paltrow.
Promoting Green: The Priceless Gifts
Created 8/11/2008 7:39:32 AM 
Promotional benefits are a popular marketing tactic used across almost every industry and marketers like offering such benefits as they can greatly increase acquisition rates or drive repeat purchases over time. It should come as no surprise then, that the use of promotional benefits has been extended to the green space. Today, being a “Green” company can be as good for business as it is for the community. Conventional promotional items are well received and serve as a means for the giver to recognize customers, prospects or employees and be remembered.
Sustainable Marketing: Plant this Letter
Created 3/27/2008 8:33:29 AM 
Honda, in an attempt to show that it can go green, sent customers of its lawn and garden equipment, a letter that literally grows. Printed on a special paper that contains seeds, the text invites the readers to plant the letter, to help neutralize the carbon in the atmosphere. The seeds contained within the letter grow into flowers and both the envelop and the paper were 100% recycled, acid-free and environmentally-friendly.
EcoMom Alliance: Leveraging the Power of Mothers
Created 3/6/2008 7:24:14 AM 
US mothers alone, more than 82 million strong, control 85 percent of household spending, according to the Marketing to Moms Coalition, amounting to about USD 2.1 trillion annually. It’s hard to imagine a much better place to start enabling real global change. The EcoMom Alliance aims to tap the power of that demographic for no lesser a goal than to help fight global warming.
Sustainable Products as Business Gifts
Created 11/20/2007 7:30:29 AM 
Promotional items or promotional products refers to merchandise that is used in marketing and communication programs. The items are usually imprinted or decorated with a company's name, logo or message. They are a popular marketing tool used by virtually every business to help communicate advertising messages, create goodwill and motivate recipients.
Green Guerrilla marketing
Created 11/1/2007 8:23:42 AM 
For many years, guerrilla marketing has been seen as the sole providence of dodgy businessmen, obscure record stores and independent nightclubs. But the times they are a-changing. Now accepted as an important element in the brand-building toolkit, it has been rapidly adopted by mainstream brands such as Diesel, Microsoft, BMW and Royal & Sun Alliance.


Help Us continue providing you with
great FREE Resources

Blog Categories:
Alternative Energy
Business & Investments
Glass, metal, rubber, etc.
Green Design
Junk Art
Renewable Resources
Reuse old stuff
Save the World

Blog Archives:
March 2019
February 2019
January 2019
December 2018
November 2018
October 2018
September 2018
August 2018
July 2018
June 2018
May 2018
April 2018
March 2018

Page  1 2 Next

Privacy policy | Terms of use | Bookmark Us
Copyright 2010.
Design Credits